Part 1. Respond to the following in a minimum of 175 words: Why is marketing research important to the development of a marketing strategy? Provide a specific example. Part 2. Respond to the follow

Part 1.

Respond to the following in a minimum of 175 words: 

Why is marketing research important to the development of a marketing strategy? Provide a specific example.

Part 2.

Respond to the following classmate in a minimum of 100 words:

“Market research is vital in developing a marketing strategy. For many businesses a successful marketing strategy is an absolute requirement in order to ensure profitability as well as sustainability. In developing a marketing strategy, the core foundation of the strategy is derived from research. The research can help identify how customers as well as potential customers might view your business and potentially expose gaps in customer’s expectations. A solid marketing strategy provides a fact based foundation for estimating sales and profitability and potentially giving the business an advantage over the competition.

Many times, a marketing strategy begins with identifying a specific problem. For instance, a new small business that is planning on opening will need raise awareness about the new business while often having a very small marketing budget. In today’s world even this small business will be able to raise awareness through means such as online campaign through many social media sites that can attract potential customers allowing the business to build a customer list which then can be used to send out updates, newsletters or even special coupons.” – James F.

Part 3.

Reply to the following in a minimum of 100 words:

While a crucial element of business success, marketing research can be a costly and time-intensive process. However, many businesses have begun to turn to social media as a cost effective and in-depth tool for gaining insights into their customers, market, brand appearance and other important market research aspects. Traditional market research methods such as, surveys or study groups can take longer to plan, form, and execute. With social media research it can be conducted quite quickly. Social media also offers numerous ways to interact with your market and build your relationship marketing efforts as we learned last week.

Class: Can you compare and contrast traditional methods for gathering research in marketing and current technological advancements? Do you think one method is better than the other or should a research strategy incorporate both? Why?

Show more

Calculate Your Essay Price
(550 words)

Approximate price: $22

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
The price is based on these factors:
Academic level
Number of pages
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more

Order your essay today and save 10% with the coupon code: best10

Academic Pros